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February 06, 2013

Mini Cooper Relishes New Showroom



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(click for larger version)
Yes, that's a full-size Mini driving up the wall of Cooper's new showroom at 35 Montauk Highway in Southampton.

Located at the former BMW dealership, the new 3000 square-foot showroom has a decidedly British flair, from the furnishings and phone booths down to the pool table -- and yes, customers are free to shoot a round or two.

The new facility is triple the size of the previous site, noted James Reister, the Sales Manager, who said Cooper has been a fixture in Southampton since it was introduced to the U.S. market a decade ago.

The Hamptons is a natural fit for the popular car. "The convertible accounts for more than half of Mini sales from March through July," Reister pointed out. The Cooper line averages over 30 miles per gallon fuel consumption and performs exceedingly well in crash tests and sales satisfaction surveys.

"Our customers range from the young to the old -- working class looking for great fuel economy to people who own a second home out here looking for a fun and reliable car to run around the Hamptons in," Reister said.

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